Archive | Book Promotion RSS feed for this archive

Good Reads Joins Amazon: Where to Find Readers, Reviewers and Book Lovers Now?

There’s been a lot of buzz this week regarding the news that Amazon has bought Good Reads. Book lovers are threatening to burn their bookish bridges, so what’s next for the book loving community?

Advertisements
Continue Reading

Book Giveaways: A Great Way to Build Your Audience

There are a number of fantastic reading communities out there (meaning on the web) who are hungry for new books, and, mostly willing to take the time to write a short and honest review in return for a free book. Great for seeding pre-pub awareness of your book. Find out how!

Continue Reading

Fre-e Books: A Great Way to Promote Your Books, or Not?

You’ve written a book, self-published your eBook, now what? Should you trial a free eBook promotion or not? Why might this help or harm your sales. Find out here . . .

Continue Reading

How to Create Advance Reader Copies (ARC’s) to Get Your Book Reviewed

How do you get more reviews for your books? You plan ahead. Do what the traditional publishers do and create Advance Reader Copies (ARC’s) or Uncorrected Proofs of your books to giveaway to reviewers, librarians, retailer buyers and the like well before your publication date.

Continue Reading
How to get Amazon Book Reviews

Book Promotion: How to Get Book Reviews After Publication

In the past, book reviews were only available to the exclusive world of traditional publishers, and, in order to secure them you had to follow the A-typical trajectory of book production, creating galleys or ARC’s seven months prior to the publishing date, in order to mail these out to prospective reviewers, then wine and dine them and generally do whatever necessary to secure your WSJ, NYT or LA Times book review. Well, not anymore.The best part of the tech-transition is that the window of opportunity to get books reviewed is no longer a tiny crack of 6 months, it has become endless.

Continue Reading
NY Times Book Review: How to Get Book Reviews

Book Promotion: How to Get Pre-Publication Book Reviews

Traditional publishing houses excel in securing pre-publication book reviews in the media. They have the contacts, reputation and the clout to ensure that journalists and reviewers take note of their titles. However, small presses and even self-published authors can secure pre-pub book reviews too.

Continue Reading
Book Promotion: Get Reviews and Author Interviews with Bloggers

Book Promotion: Get Reviews and Author Interviews with Bloggers

Book promotion and publicity used to be about securing pre-publication reviews in national newspapers and relevant magazines. Now there are literally thousands of media channels, and often highly targeted niche ones, where you can get your book attention, thanks to the plethora of internet bloggers. Reaching out to bloggers who cover your genre and subject is a great way to get your book noticed!

Continue Reading
Amazed at Amazon's Support for Authors

Amazed by Amazon’s Author Focus

Amazon, the book retailing behemoth feared by publisher’s and author’s alike appears to have chosen sides in the modern publishing war and it seems that David (a.k.a the powerless author’s) it the beneficiary. As we shift to a digital distribution and acquisition model for books, meaning that the majority of books will be discovered and purchased online, even if the actual book bought is a physical rather than en electronic book, the need to make your titles ‘discoverable’ increases exponentially.

Continue Reading